We scale DTC brands through email & SMS.

Book a free 15-minute audit
  • Renara email: the Original Signature Tracksuit in chocolate brown
    Renara
  • Haze email: new arrivals in Milk Chocolate
    Haze
  • Daisyface email: 40% off everything
    Daisyface
  • Renara email: what our community is saying
    Renara
  • Haze email: swim in your underthings this summer
    Haze
  • Daisyface email: recent reviews
    Daisyface

Stop sleeping on email.

Founders wear a lot of hats, so email often gets whatever time is left over.

Doing it yourself

Campaigns
An email when there’s an update, or when someone has an afternoon free
Automations
Set up once, then not touched for months
How it sells
Discount after discount
What’s working
Guesswork

With EmailGain

Campaigns
A tailored campaign calendar, planned ahead
Automations
Tested and improved regularly
How it sells
Education and psychology, so your brand keeps its value
What’s working
Clear numbers from Klaviyo
Fran from Renara, 1 minute 19

Renara got 9× their investment back in month two.

Renara is a female-founded British fashion brand. As founders, they were wearing a lot of different hats and didn’t really understand the potential of email. We gave them a tailored campaign calendar, set up automations we keep improving, and optimised their pop-up form.

“Couldn’t recommend you enough.”

Fran, Renara
  • Renara email: Look who’s back, the original signature tracksuit for pre-order
  • Renara email: It’s official, the original signature tracksuit is back for pre-order
  • Renara email: the Original Signature Tracksuit in chocolate brown
  • Renara email: what our community is saying
  • Renara email: The Season Reset, up to 70% off sale
  • Renara email: Season reset, up to 70% off, ending soon
Emails we made for Renara

More results from this year

Got 3x orders yesterday out of the blue.

It’s going so well!!

Messages from clients
  • Total revenue

    2,154%

    growth from 17 June to 17 July 2026

  • Revenue from email

    505%

    more in two weeks

  • Return on investment

    nearly 6×

    in one month, from email alone

  • Click rate

    11.92%

    on a single plain-text email

Guesswork becomes extinct.

  1. Free audit

    A 15-minute call. I’ll find the three biggest levers in your email set-up.

  2. Klaviyo set-up

    Set up properly and connected to your Shopify store.

  3. Flows

    Welcome, abandoned cart, after purchase and the rest, plus a pop-up form to grow your list.

  4. Campaigns

    Your campaign calendar, written and designed for your brand.

  5. Revenue

    We keep testing and improving what’s working.

Hi, I’m Ruairí.

Ruairí Devine, founder of EmailGain, at his desk

I’m from Belfast. I skipped uni and went to work at Primark, where I helped open a store in London on 60 to 70 hour weeks.

After that came labouring and a logistics apprenticeship. I started copywriting in 2024 and moved into email in 2025. When I signed my first client, I left the apprenticeship.

Now I run EmailGain, and every audit call is with me.

Book a call with me

Before you book

Got a question that isn’t here? Ask me on the call, or email ruairi@emailgain.com.

Book a free audit
What happens on the free audit?

It’s a 15-minute call with me, not an AI report. I’ll go through your email set-up, show you where your revenue is hiding, and the three biggest levers to pull first. It’s free.

Do I need Klaviyo already?

No. Setting up Klaviyo and connecting it to your Shopify store is part of the job.

Do you do SMS as well?

Yes. We look at email and SMS together, so you know which levers matter most for your brand.

Who do you work with?

DTC ecom brands doing $30k+ a month, with a focus on lifestyle brands. Clients so far include Renara, Haze and Daisyface.

It won’t cost you money. It will cost you 15 minutes.

Pick a time that suits you. It’s 15 minutes with me, and you’ll leave knowing the three biggest levers in your email set-up.

Free 15-minute audit

With Ruairí, online

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Calendar not showing? Book on Calendly (opens in a new tab) or email ruairi@emailgain.com.